# Sell-through rate calculator for retail stock | WebKoding

Units received and units sold in; sell-through rate and the units still on hand out.

Source: https://webkodingtheme.com/tools/sell-through-rate-calculator/

---

Free tool

# Sell-through rate calculator

What share of the stock you received has sold. The quickest way to see which products are moving and which are becoming dead stock.

Units received Units sold
Sell-through rate 68%
Units on hand 160 units
Unsold share 32%

## How it is calculated

Sell-through rate = units sold ÷ units received, over the same period.
Compare like with like: a month for fast movers, a season for fashion.

## Questions

### What is a good sell-through rate?

For a monthly view, many retailers aim for 40–80%. Consistently low sell-through on a product is a reason to reorder less of it, or discount it before it ages.

### Is it the same as inventory turnover?

Related, but not the same. Sell-through looks at units from one delivery over one period; turnover looks at value across a year.

### What should I do with low sell-through stock?

Bundle it with a fast seller, discount it while it still has value, or stop reordering. Holding it costs money every month.

## If you run WooCommerce

StockPulse tracks each WooCommerce product’s sales against its stock, so slow sell-through shows up before it becomes a write-off. StockPulse is our plugin; the calculator above works the same whether you use it or not.

## Related calculators

- Inventory turnover calculator
- Reorder point calculator
- Discount and margin calculator
- Economic order quantity (EOQ) calculator

## Every free tool

### Pricing and profit

- Profit margin calculator
- Markup calculator
- Selling price calculator
- Margin to markup calculator
- Break-even calculator
- Discount and margin calculator

### Marketplace and payment fees

- Etsy fee calculator
- Etsy fee calculator for sellers in the UK
- Etsy fee calculator for sellers in Canada
- Etsy fee calculator for sellers in Australia
- Etsy fee calculator for sellers in Germany
- Etsy fee calculator for sellers in France
- Etsy fee calculator for sellers in the Netherlands
- Etsy fee calculator for sellers in Spain
- Etsy fee calculator for sellers in Italy
- Etsy fee calculator for sellers in Ireland
- Etsy fee calculator for sellers in India
- Etsy fee calculator for digital products
- Etsy fee calculator for digital products (UK)
- eBay fee calculator
- eBay trading card fee calculator
- eBay fee calculator for UK business sellers
- eBay fee calculator for UK private sellers
- PayPal fee calculator
- PayPal fee calculator UK
- PayPal fee calculator for Germany
- Stripe fee calculator
- Stripe fee calculator UK
- Stripe fee calculator for Germany
- Stripe fee calculator for Canada
- Stripe fee calculator for Australia
- Shopify fee calculator
- Shopify fee calculator UK
- TikTok Shop fee calculator
- TikTok Shop fee calculator UK
- Etsy vs Shopify vs eBay vs TikTok Shop vs WooCommerce fee calculator

### Advertising

- Break-even ROAS calculator
- ROAS calculator

### Customers

- Customer lifetime value calculator
- Conversion rate calculator
- Average order value calculator
- Cart abandonment rate calculator

### Inventory

- Reorder point calculator
- Safety stock calculator
- Economic order quantity (EOQ) calculator
- Inventory turnover calculator
- Sell-through rate calculator

### Shipping

- Dimensional weight calculator
- Free shipping threshold calculator

### Events and rentals

- Event seating capacity calculator
- Rental price calculator

### Tax and compliance

- VAT and GST calculator, 80+ countries
- EU VAT calculator, 27 countries
- Product schema checker